The Cost of Giving…

We have all been exposed to the cliche saying “it is better to give than to receive.” Well in today’s society we are seeing this giving done in very astute ways. Let me start with a couple examples.

The first classic example is the Fruit Stripe chewing gum, with lavish colorful stripes and temporary tattoos that many of us bought when we were kids. If we take the time to actually exam the wrappers, a portion of the proceeds were actually donated to the World Wildlife Fund. This was 1996 for many of us.

Now in 2008 we see new and unique ways that humanitarians are using their skills to contribute to greater causes. For you Cal Alums- Hope Winery, a local company started by a recent UC Berkeley Alumnus, Jacob Kloberdanz has a ties together selling wine and his support for a greater cause. Jake’s wines are unique in that each wine supports a different social cause, with a large portion of the profits from each bottle donated to support breast cancer, autism, or AIDS research.

Finally, two of my personal favorites are Shepard Fairey’s poster of Barack Obama and Tom’s shoes. Many of you know Fairey for his street art for Obey. However, Fairey is a contemporary artist who did an amazing piece of Obama and has 5000 copies that are for sale (sold out) and all proceeds go directly to the Obama campiagn.

Tom’s Shoes was introduced to me by my best friend Jason as “flats for guys” (although they do have shoes for the ladies too).

Tom's Shoes

The cause behind Tom’s shoes is giving one pair of shoes to children throughout the world for every shoe you buy. As my friend Kent had done in a generous gesture, he purchased one for himself and donated the other pair on behalf of our friend Randy. Now you can change up your style with a unique twist knowing that you can’t feel guilty for the next retail therapy session you go through.

So what is my point- my personal hobby has always been taking photos, and from times to time I feel like I can capture a nice photo. However, for now on as I do a series of prints from my expeditions or collections, I will be donating proceeds from each series to organizations that relate to the theme of my series. For example-

Vernal Falls

Any profit from this photo (hopefully some day) will be donated to STARO (Save The Amazon Rainforest Organisation) [I am sure many of you may wonder why not donate to Yosemite, the quick answer is that Yosemite trees are not being cut down at the rate at which the Amazon is]. However, I hope to open up suggestions also to great causes that I may not be familiar with.

| if I knew all the words I would write myself out of here. |